29 February 2008

On sale now

Art World: "... beautifully designed ... jargon free ... news, previews, reviews ... inside information ... hundreds of images of the world's most exciting contemporary art ..."

I've been watching the domestic art magazine market shuffle awkwardly around the long-running institution that is Art New Zealand for years now (even daring to suggest a makeover/takeover at one stage).

I haven't looked at the circulation figures of the art magazine sector recently, but suspect that might tell some interesting stories - one of mass market expansion at entry level, one of shifting balances of advertising to editorial, and one of style over substance.

A story of beautifully designed, jargon free inside information, perhaps.

Art World: for sale now. Pictured: ad from P2 of the Dominion this morning (not mentioned in the Herald).

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